If you're working with financial traffic, sooner or later the question comes up: do you need a separate tracker, or can you get by with what's already built into your network? Let's break it down honestly — no marketing fluff, no bold claims.
What is a TDS and why do you need one
TDS (Traffic Distribution System) is a system that routes incoming traffic based on rules you set. You define the conditions — GEO, OS, device type, source — and each user lands wherever conversion is highest.
Without a TDS, all your traffic goes to one place. With one, you control every stream.
Third-party TDS: what you get
Standalone trackers came onto the scene before networks started building this functionality in-house. Their advantages:
— extensive customization options
— detailed campaign statistics
— flexible setup for any traffic source
But there's a flip side:
— monthly subscription from $50 to $300+
— separate integration with every network
— one more link in the chain — more points of failure
— time spent on setup and learning curve
TDS in LeadCore: what you get
Traffic split in LeadCore is a fully built-in TDS system. It runs right inside your Leadgid dashboard — no separate integrations needed.
What's available:
— traffic segmentation by GEO, OS, device type
— percentage-based stream distribution
— A/B testing for landing pages, offerwalls, and offers
— automatic bot filtering
— custom parameters for any task
How it works in practice
Let's walk through a real example.
An affiliate noticed mobile traffic was converting noticeably worse than the rest. Traffic was mixed — both phones and desktops landing on the same page. The problem was obvious: the page wasn't optimized for mobile users.
The fix was simple. Using traffic split in LeadCore, he created two streams:
— mobile traffic → mobile-adapted offer wall
— everything else → standard landing page
Mobile conversion went up — noticeably. No extra costs, no third-party service. Just a properly configured split, built right into LeadCore.
Results vary by niche, GEO, and traffic quality — but splitting your streams always gives you a cleaner picture and a clear point to optimize from.
Side-by-side comparison
| Criteria | Third-party TDS | LeadCore |
|---|---|---|
| Price | Monthly subscription | Free, included with the network |
| Integration | Separate setup for every source and network | Already connected; offers and offer walls ready to go |
| Launch speed | From a few hours to a few days | Live in 10 minutes |
| Bot filtering | Depends on your plan | Built-in, works automatically |
| Analytics | Detailed, highly customizable | Basic, but enough for most needs |
When to use which
A third-party TDS makes sense if you're running multiple networks at once and need cross-source analytics in one place.
LeadCore's TDS is the smarter pick if most of your traffic runs through Leadgid. No reason to pay for a separate tool that does the same job.
Bottom line
The built-in TDS in LeadCore covers most of an affiliate`s needs at no extra cost. If you're still paying for a third-party tracker just to work with Leadgid — that's worth reconsidering.
Read more about LeadCore:
